Fold Hill Foods Ltd is a family-owned pet food manufacturer based in Old Leake, Boston, Lincolnshire. Established in 1979, the business has grown from its farming roots into one of the UK’s leading producers of dog treats, pet foods, and wildlife foods. Unlike many in the industry, Fold Hill grows much of the wheat used in its products on its own farm, harvesting and milling on-site to guarantee full traceability, freshness, and quality from field to bowl.

Heritage and Values

Founded by Ted Grant OBE, the company has remained family-run for over four decades. Fold Hill is guided by four core values – Passion, Expertise, Teamwork, and Sustainability – which shape its approach to farming, manufacturing, and customer relationships. This blend of tradition and innovation has made Fold Hill a trusted partner for both retailers and consumers.

Brands and Ranges

Fold Hill’s diverse portfolio includes well-established names and new innovations across the pet food and treat sector:

Ruffingtons – launched in 2024, a luxury, patisserie-style range of hand-decorated dog treats designed for gifting and indulgence.

Laughing Dog – oven-baked, wholesome treats and complete meals for dogs, rooted in natural ingredients.

Pointer – classic, crunchy biscuits and baked treats enjoyed by generations of dogs.

Chewdles – fun, tasty treats for everyday reward and enjoyment.

Brambles – wildlife foods supporting hedgehogs, garden birds, and other wild species, acquired by Fold Hill in 2024.

In addition, Fold Hill has a strong presence in private label and white-label production, working with leading retailers and distributors to deliver bespoke ranges.

Quality and Standards

The company operates a BRCGS AA+ accredited site, reflecting the highest standards of food safety and quality management. Investment in modern baking, extrusion, and packing technology allows Fold Hill to handle everything from artisan small-batch runs to large-scale manufacturing.

Sustainability

Sustainability is woven into the Fold Hill ethos. By growing its own crops, the company reduces food miles and ensures a sustainable supply chain. Packaging innovation, renewable energy projects, and biodiversity-friendly farming practices form part of its long-term commitment to balancing commercial growth with environmental responsibility.

Innovation and Capability

Fold Hill is one of the few manufacturers to retain traditional oven-baking methods alongside modern production techniques, giving the flexibility to create distinctive, high-quality products. From everyday biscuits to indulgent patisserie-style treats, the business has the expertise to respond quickly to changing consumer trends and customer needs.

Customers and Channels

Fold Hill supplies independent retailers, farm shops, cafés, pubs, garden centres, national chains, foodservice wholesalers, and international partners. Its broad brand portfolio allows it to serve multiple channels, from premium gifting to everyday essentials, while its private label capability adds further strength.

Looking Ahead

With over 40 years of experience and continued investment in people, facilities, and sustainability, Fold Hill Foods remains focused on creating products that celebrate the bond between pets and their families, while protecting the environment for future generations.