The Farm Retail Association are delighted to offer our members a discounted price with Country Choice. A standard discount of 10% on catalogue prices has been negotiated on your behalf, with specific discounts agreed on a case by case basis. This includes items such as:

In store prepared bakery items such as bread, baguettes, bagels, cakes and pastries
Food to go solutions such as savory snacks, sandwiches salads and soups
Kitchen essentials such as kitchen and food hygiene products, food preparation equipment and hand wash etc
To benefit from this offer call our key account manager Karen Crouch on 07979704631 or e-mail her at Karen.Crouch@Brake.co.uk, letting her know that you are a member of the Farm Retail Association.

If you already have a current account with Country Choice, let them know you are a member of the Farm Retail Association and you will be able to access these benefits.

Country Choice is the leading supplier of in-store bakery and retail foodservice products. In addition to a comprehensive range of high quality frozen, chilled and ambient products, Country Choice also provides on-site training, equipment & concepts and marketing support.

So whether you’re a baker or delicatessen looking for new products, or a convenience store or forecourt needing advice on how to introduce a bakery or food-to-go counter, Country Choice can supply and support you with everything you need.