Please contact Laura Johnson at lauraj@farmretailassociation.co.uk with any queries or suggestions.
Tuesday 11th and Wednesday 12th January 2022, 9.00am – 4.00pm
£295 + VAT per delegate
Hosted by: Andrew Burton, of Malcolm Scott Consultants
Venue: The Blagdon Estate (Blagdon Farm Shop), Newcastle upon Tyne
Capacity: Maximum 12
Aimed at: Departmental managers, supervisors, and those who have responsibility for managing people/teams
Course outline
• Leadership styles
• Team personalities and teamwork
• Delegation and SMART objectives
• Accountabilities and team involvement
• Team Motivation
• TAKE AWAY: A leadership and process based project for each individual to take back to their farm shops
What will the delegates gain from this session:
• Understand the appropriate style and actions to lead a team effectively
• Understand how to identify individual strengths in a team
• Understand when to delegate responsibility and effectively
• Understand how to identify accountabilities of the team
• Understand what can motivate individuals
• Best practice ideas shared among group; interaction via course and project planning session
FREE follow up at your establishment
Optional follow up on-site visit by course leader to review the TAKE AWAY project, reviewing the processes and personal objectives each delegate has set themselves, plus to see how they have used the course back at work.
About the course leader
Andrew has over 30 years experience in Retail and Catering Management, including staff training and development. Having hosted training sessions throughout his career, including on behalf of House of Fraser, Garden & Leisure and Severn Valley Railway, Andrew’s speciality is staff and middle management development. His background started in food retail, including butchery, produce and grocery management. Andrew then joined House of Fraser in a homeware and fashion management role, before joining the Garden & Leisure Group, with over 14 years experience at senior management level.
Date TBC – express your interest to jenny@farmretail.co.uk
£150 + VAT
Hosted by: Chris Lowe of Insight6
Venue: Online course delivered via zoom
Capacity: 8 delegates
Struggling to recruit great employees? Employing team members that don’t seem to achieve your expectations? Learn the secrets and processes that will enable you to recruit and retain the stars of the future at any level in your business.
Online interactive Zoom Course – 3 hours, plus one 1:1 Zoom coaching session per delegate (30 minutes per go) to support implementation.
Tuesday 7th September 2021 (live event, The Farm Stratford) followed by 2 x follow up zoom sessions 14th September & 21st September
£495 + VAT (per delegate)
Hosted by: Michael Boyle, Fresh Retail
Capacity: Maximum 10
Aimed at: Senior Managers/Operations/Department Managers within a food business
Overview
Throughout this course participants will gain a deeper understanding of the part they play within operating a successful and effective food operation.
• Break down of a business P&L (Profit and Loss)
• What elements of the business fit within each component of a P&L
• What elements are controllable within the retail environment and what the shop team impact
• Overview of product costing (with live example) to review the process end to end, looking at shop delivery in achieving product quality/cost
• Mini project review to take away and complete within own business
• Follow up zoom calls to delve deeper into topic areas and provide further details into achieving longer term impact once the course is completed
£550 + VAT – 3 hour session
Hosted by: Insight6 Local CX Director
Venue: Your own farm shop
Capacity: Your full team / selected relevant team members
Have your team had a tough year and can you see it starting to impact your customer experience?
We will deliver an uplifting, engaging and motivating 3-hour session for the team focussed on improving the customer experience, building loyalty and creating memorable moments.
This would be locally delivered for a single farm shop by one of our Customer Experience Directors – designed for after lockdown as we would need to do this face to face to really impact on motivation.
Contact Chris Lowe at Insight 6 who can tell you more, and put you in touch with your local Insight 6 rep to discuss dates chris.lowe@insight6.com / 07818 015317
Because we’re not all from the school of retail! Take a step back from your business for an hour and remind yourself of some key commercial measures you should be considering into the day to day running of your farm shop.
1. Maximising Your Farm Shop Turnover
2. Controlling Purchasing and Stock levels
3. Achieving Gross Margin targets
4. Running Events profitably
5. Controlling Overheads
6. Managing staff costs and performance
7. Effective Marketing
8. The importance of Data Analysis
9. Key Performance Indicators and Targets
10. Future business development planning
This course toom place over zoom in November 2020
It’s been an incredibly challenging few months. Owners, managers & staff have worked incredibly hard – with the busy Christmas period yet to come. This online session will explore how farm shop owners and managers can see their team (and themselves!) through the next few weeks.
This course took place over zoom in November 2020
Ensuring your website is ready for Christmas orders is on everyone’s minds at the moment. We’ve enlisted Susan Hallam MBE to give us some professional and practical guidance on how to ensure your current website is up to scratch, or how to update your site to do exactly what you need it to.
Christmas is a key trading period for all farm shops & markets, and we are all facing uncertainty and a changing social landscape. We are all planning for a Christmas like no other. Whilst we may not know exactly how the pandemic will impact Christmas 2020 ecommerce sales, we do know that online shopping will play an important part in your customer spend, and that spending patterns continue to evolve.
Susan will be covering:
As we are approaching the critical Christmas period, learn how your company can take best advantage of social media to reach new customers, nurture relationships with your existing customers, and drive sales.. In this practical session, Susan will share examples of how you can set up your social media campaigns for optimal success,
Hosted by Susan Hallam MBE, CEO of award winning Digital Marketing Agency Hallam
It is clear the COVID19 crisis isn’t going to blow over any time soon, so your business needs to be rapidly realigning the way you communicate with your customers. Creating the right kind of messaging, defining a new purpose and focus is key to social media success. In this 40 minute session, Susan will help you to reflect upon and create a plan for:
Tuesday 19th May 2020, 6.00pm
Hosted by Elliot Rich, The Alternative Board (TAB). Elliot will share his practical advice on how other sectors are considering the return to work for some or all of their people and how this relates to Farm Shop Retail members.
Everyone wanted to talk about furlough and now no one wants to talk about furlough!
The key question now is how and when do we return to work, is there a new norm and has this lockdown period masked some of the challenges we were already facing some months before in our business which have just been kicked down the road.
Topics include: