Please contact Jenny Rose at jenny@farmretailassociation.co.uk with any queries or suggestions.
Tuesday 20th July, 2pm – 5pm
£150 + VAT
Hosted by: Chris Lowe of Insight6
Venue: Online course delivered via zoom
Capacity: 8 delegates
Since the pandemic began we have seen significant increases in average spend. Are you asking yourself how you can maintain spend, stem the downward trend, or build on these numbers? Have you ever wondered how some of the large corporates grow their sales through their teams?
Learn about sales effectiveness and how to start impacting immediately on your average spend through your team.
Our 3-hour interactive online Zoom course is designed for owners and senior managers, and also comes with one 1:1 coaching session per delegate (30 minutes per go) to support implementation.
Date TBC – express your interest to jenny@farmretail.co.uk
£150 + VAT
Hosted by: Chris Lowe of Insight6
Venue: Online course delivered via zoom
Capacity: 8 delegates
Struggling to recruit great employees? Employing team members that don’t seem to achieve your expectations? Learn the secrets and processes that will enable you to recruit and retain the stars of the future at any level in your business.
Online interactive Zoom Course – 3 hours, plus one 1:1 Zoom coaching session per delegate (30 minutes per go) to support implementation.
Tuesday 27th July 2021, 10am – 3.30pm
£115 + VAT
Hosted by: Chris Brown of Turpin Smale Catering Consultants
Venue: Pavilions of Harrogate, Yorkshire Showground
Capacity: 24 delegates
Agenda
Designed for owners, Catering Managers and Supervisors so that they may improve the standards and profitability of their cafe restaurants. The workshop is run by Chris Brown of Turpin Smale Catering Consultants who has run a series of highly successful and popular catering workshops in the past. Chris has extensive experience of working with farm-based cafes and restaurants and is author of the award-winning Great Cafes blog. These are true workshops where you learn from other participants’ experiences and work on practical solutions to the challenges faced by us all.
Outline of the day as follows:
• Welcome and Introductions
• Lessons from Lockdown
• Measuring Performance – sales, food cost, labour cost, average transaction spend
• Profit Exercise Calculation
• Labour Cost and the Living Wage
• Quest for Quality and Why
• Menu Pricing
• Busting Queues
• Key Lessons Learnt
COVID-19 safety
The workshop is taking place in a room large enough to host over double the number of delegates, so you can rest assured that ample social distancing will be in place. Pavilions of Harrogate as a venue have measures in place to ensure the safety of all events is a priority.
Testimonial
“I found the day particularly useful as we, like most others have issues in our café around staffing, pricing, margins and costs as we grow. The day covered all of these points and we were able to share both problems and solutions. At the close of the day we looked and future trends giving us all a ‘prod’ to keep an eye on what’s around the corner. All in all a very successful and enjoyable day”
Rupert Evans, Denstone Hall
Tuesday 28th and Wednesday 29th September 2021, 9.00am – 4.00pm
£295 + VAT per delegate
Hosted by: Andrew Burton, of Malcolm Scott Consultants
Venue: The Blagdon Estate (Blagdon Farm Shop), Newcastle upon Tyne
Capacity: Maximum 16
Aimed at: Departmental managers, supervisors, and those who have responsibility for managing people/teams
Course outline
• Leadership styles
• Team personalities and teamwork
• Delegation and SMART objectives
• Accountabilities and team involvement
• Team Motivation
• TAKE AWAY: A leadership and process based project for each individual to take back to their farm shops
What will the delegates gain from this session:
• Understand the appropriate style and actions to lead a team effectively
• Understand how to identify individual strengths in a team
• Understand when to delegate responsibility and effectively
• Understand how to identify accountabilities of the team
• Understand what can motivate individuals
• Best practice ideas shared among group; interaction via course and project planning session
FREE follow up at your establishment
Optional follow up on-site visit by course leader to review the TAKE AWAY project, reviewing the processes and personal objectives each delegate has set themselves, plus to see how they have used the course back at work.
About the course leader
Andrew has over 30 years experience in Retail and Catering Management, including staff training and development. Having hosted training sessions throughout his career, including on behalf of House of Fraser, Garden & Leisure and Severn Valley Railway, Andrew’s speciality is staff and middle management development. His background started in food retail, including butchery, produce and grocery management. Andrew then joined House of Fraser in a homeware and fashion management role, before joining the Garden & Leisure Group, with over 14 years experience at senior management level.
Tuesday 7th September 2021 (live event, The Farm Stratford) followed by 2 x follow up zoom sessions 14th September & 21st September
£495 + VAT (per delegate)
Hosted by: Michael Boyle, Fresh Retail
Capacity: Maximum 10
Aimed at: Senior Managers/Operations/Department Managers within a food business
Overview
Throughout this course participants will gain a deeper understanding of the part they play within operating a successful and effective food operation.
• Break down of a business P&L (Profit and Loss)
• What elements of the business fit within each component of a P&L
• What elements are controllable within the retail environment and what the shop team impact
• Overview of product costing (with live example) to review the process end to end, looking at shop delivery in achieving product quality/cost
• Mini project review to take away and complete within own business
• Follow up zoom calls to delve deeper into topic areas and provide further details into achieving longer term impact once the course is completed
£550 + VAT – 3 hour session
Hosted by: Insight6 Local CX Director
Venue: Your own farm shop
Capacity: Your full team / selected relevant team members
Have your team had a tough year and can you see it starting to impact your customer experience?
We will deliver an uplifting, engaging and motivating 3-hour session for the team focussed on improving the customer experience, building loyalty and creating memorable moments.
This would be locally delivered for a single farm shop by one of our Customer Experience Directors – designed for after lockdown as we would need to do this face to face to really impact on motivation.
Contact Chris Lowe at Insight 6 who can tell you more, and put you in touch with your local Insight 6 rep to discuss dates chris.lowe@insight6.com / 07818 015317
It’s been an incredibly challenging few months. Owners, managers & staff have worked incredibly hard – with the busy Christmas period yet to come. This online session will explore how farm shop owners and managers can see their team (and themselves!) through the next few weeks.
This course took place over zoom in November 2020
Because we’re not all from the school of retail! Take a step back from your business for an hour and remind yourself of some key commercial measures you should be considering into the day to day running of your farm shop.
1. Maximising Your Farm Shop Turnover
2. Controlling Purchasing and Stock levels
3. Achieving Gross Margin targets
4. Running Events profitably
5. Controlling Overheads
6. Managing staff costs and performance
7. Effective Marketing
8. The importance of Data Analysis
9. Key Performance Indicators and Targets
10. Future business development planning
This course toom place over zoom in November 2020
Ensuring your website is ready for Christmas orders is on everyone’s minds at the moment. We’ve enlisted Susan Hallam MBE to give us some professional and practical guidance on how to ensure your current website is up to scratch, or how to update your site to do exactly what you need it to.
Christmas is a key trading period for all farm shops & markets, and we are all facing uncertainty and a changing social landscape. We are all planning for a Christmas like no other. Whilst we may not know exactly how the pandemic will impact Christmas 2020 ecommerce sales, we do know that online shopping will play an important part in your customer spend, and that spending patterns continue to evolve.
Susan will be covering:
As we are approaching the critical Christmas period, learn how your company can take best advantage of social media to reach new customers, nurture relationships with your existing customers, and drive sales.. In this practical session, Susan will share examples of how you can set up your social media campaigns for optimal success,
Hosted by Susan Hallam MBE, CEO of award winning Digital Marketing Agency Hallam
It is clear the COVID19 crisis isn’t going to blow over any time soon, so your business needs to be rapidly realigning the way you communicate with your customers. Creating the right kind of messaging, defining a new purpose and focus is key to social media success. In this 40 minute session, Susan will help you to reflect upon and create a plan for:
Tuesday 19th May 2020, 6.00pm
Hosted by Elliot Rich, The Alternative Board (TAB). Elliot will share his practical advice on how other sectors are considering the return to work for some or all of their people and how this relates to Farm Shop Retail members.
Everyone wanted to talk about furlough and now no one wants to talk about furlough!
The key question now is how and when do we return to work, is there a new norm and has this lockdown period masked some of the challenges we were already facing some months before in our business which have just been kicked down the road.
Topics include:
Calling all fresh food producers & wholesalers... have you head about @MealDashUK?
They have ambitious plans to deliver nutrition for every vulnerable child in the UK, in a sustainable and affordable manner.
Read more and find out how to get involved...
https://farmretail.co.uk/blog/
Eating seasonally is at the ❤️ of what we do as farm retailers. So, could your customers be classed as 'Seasonarians'?
Check out the latest movement encouraging consumers to source as much of their diet both seasonally and locally.
https://farmretail.co.uk/2021/07/02/could-you-be-a-seasonarian/
"The Customer Journey – creating a sensory experience" - 29th June, 11.00am
Take a look at everything that creates an intuitive customer experience, from signage & displays to lighting & temperature
READ MORE & BOOK: https://www.crowdcast.io/e/the-customer-journey/register?dm_t=0,0,0,0,0
Natasha's Law - are you ready? 🍽️
Our webinar specifically curated for farm retailers to help you understand and prepare for #Natashaslaw is available to watch back, along with a raft of helpful resources. Read more…
https://farmretail.co.uk/natashas-law/
We've partnered with the fantastic Chestnut Brae Farm in SW Australia for a virtual tour of their award winning business.
Join us for a live Q&A with John and Linda Stanley taking place this Wednesday 9th June at 10.30am.
Read more & register...
https://farmretail.co.uk/.../virtual-farm-tour-down-under/
PYO perfection! Have you visited your local Pick Your Own this year?
Great to hear this fantastic piece on @BBCRadio4 'You and Yours' show today, featuring @CrockfordBridge and @farmercopley.
Listen back from 8min 55 seconds...
#youandyours
You and Yours - Pick-your-own, Care home top-up fees, Broadband speeds - BBC Sounds
Pick-your-own farms are hoping for another bumper summer.
www.bbc.co.uk
Check out this afternoon's workshop with Farm Retail friends @SpecialityFair & @AppetiteM exploring the latest trends in the independent retail sector.
Today they will explore some of the brands leading the way when it comes to digital transformation.... register for free below!
The consumer shopping experience is changing & retailers need to be ready & willing to adapt to meet rising expectations.
Join us & @AppetiteM tomorrow as we explore digital makeovers & creating a modern shop for the modern consumer.
Register here 👉 https://bit.ly/3yRrzkB
Entries to the Farm Retail Awards 2022 are now OPEN!
Celebrating farm shops and farmers markets, PYO's and producers - the awards highlight the cream of the crop in the industry.
With thanks to our event partner, @theCOOKkitchen.
https://farmretail.co.uk/farm-retail-awards-2022/
BUSINESS OPPORTUNITY
An established award winning #PYO farm with proven profitability & excellent client base offers a unique #management #opportunity. Situated within the M25, the PYO area extends to circa 60 acres growing soft fruit and vegetables.
https://farmretail.co.uk/wp-content/uploads/2021/05/Pick-Your-Own-Business-Opportunity-210514.pdf
Looking to showcase your best meat produce?
Enter the brand new @FarmShop_Deli Meat Product Awards. Celebrating produce reared & produced in the UK, category winners will be announced live at at the UK Food & Drink Shows on Tuesday 6 July. Find out more: http://ow.ly/jXOA30rHy1H
Pick Your Own's saw huge success last year, with families enjoying quality time together outdoors.
Next week we're hosting a dedicated zoom for #PYO venues, led by @farmercopley & @theballoontree.
From pricing to punnetts, what will 2021 hold?
https://t.co/nVYCyG7e9j
What does the launch of #Amazon Fresh stores mean for farm retailers?
In this article for @guildoffinefood, Nigel Bogle of @theeposbureau says Amazon’s use of data is something all independents should try to emulate.
https://gff.co.uk/what-can-fine-food-retail-learn-from-amazons-use-of-data/
#Retail #Local #Fresh #FarmingToday
Farm Shop & Deli Show are all 'Good to Go' to reunite the industry once again and bring businesses back together 5 – 7 July at the NEC. Nothing is more important than your safety, comfort and enjoyment. Take a look at what measures you can expect: http://ow.ly/KwDz30rEClf #FSD2021
We're delighted to be working with @employmentlawso who are offering FRA members free monthly HR support via a dedicated helpline and e-mail service.
This family run firm is just the fit for #independent #retailers looking for #HR advice.
https://farmretail.co.uk/2020/12/22/hr-helpline
Our weekly cookalongs with the fabulous @RosemaryShrager are proving a real treat!
This Saturday its a family favourite - homemade sausage rolls & baked beans, yum! 😋
Join in live at home, and don't forget to visit your #local #farmshop for all the #ingredients
What a wonderful night celebrating the cream of the crop of the UK farm retail industry!
A huge congratulations to our worthy winners and fantastic finalists.
With thanks to our event partner @theeposbureau and our lovely category sponsors ⭐️
https://farmretail.co.uk/farm-retail-awards-2021-winners/
It's the #ButchersShopAwards tonight and three of our lovely members are finalists!
All the very best to FRA members Ludlow Farm Shop, Denstone Hall Farm Shop and Fodder.
We'll be watching live from 5pm...
https://butchershopoftheyear.co.uk
#Butchery #shoplocal @MTJ_tweet
We're pleased to reveal our fantastic schedule for Stronger Together 2021.
From merchandising to marketing, loyalty schemes to looking after your team - this jam packed week will leave you feeling energised and equipped for the year ahead.
Read more at:
https://farmretail.co.uk/stronger-together/
We're excited for the virtual tour of @dartsfarm, part of our annual event 'Stronger Together', curated especially for Farm Retailers. Here's a sneak peek!
https://farmretail.co.uk/stronger-together/
With thanks to our partner for this session, @theeposbureau
#farmshop #Farmers #shoplocal
Stronger Together, 1 - 5 March 2021.
Curated to inspire & inform, bringing retailers together to explore the opportunities & challenges that await them in 2021 & beyond.
Feat. expert speakers, helpful workshops & innovative virtual tours.
Read more at https://farmretail.co.uk/stronger-together/
National Farmers’ Retail and Markets Association Ltd, Registered Number IP23675R VAT Registration number: 345887019
